Friday, July 22, 2011

What To Do If They Say Don't Submit a Cover Letter?

Although still not in the majority, some companies require that all job applications be submitted electronically. In some of these cases, they specifically state that they do NOT want a cover letter included. Several of my clients at the job center have complained that this does not allow them to use the secret cover letter weapon we have discovered.

However, I want you to know that you can still use the secret cover letter trick in these cases. In fact, you can use it in 2 different ways:

1. Go ahead and use the cover letter help software I review at the top of this page to create a cover letter. Next, take this cover letter and modify it slightly and then use it to send a personal message directly to the hiring manager or another person at the company that will be influential in the hiring decision. Remember, the software creates perfectly worded marketing phrases specifically designed to entice those reading your cover letter to want to meet you and invite you in for an interview. This can work just as well (maybe better) in a personal email as in an "official" cover letter.

2. The software is designed to generate key industry specific vocabulary. You can create the cover letter using the software and then make sure that these industry specific words and phrases are included in the resume and other materials that require you submit electronically. Remember, companies often use programs to scan and rank applications. It would be really advantageous to include the industry keywords and key phrases generated by the software in your electronic submission to help your application will rank at the top of the list.